It’s All About the Culture

I have the privilege of spending a great deal of time with solo-preneurs and small business owners. I love their passion and enthusiasm, and I love their hard work ethic. If there’s one issue I see over and over in their marketing, it’s the distinct lack of “culture”. Now that’s a nice, trendy word, but … Continued

Coolest Little Internet Cafe

Author: Darlene Hull I’m excited to share this very cool little website with you. A fellow eWomen member has put this together, and I think it’s awesome. Allow me to invite you to Hope Café where the tagline is “Brewing Optimism 24 Hours a Day”! Brew yourself a cup of coffee or tea, get comfy, … Continued

Move Your Life Forward With the GradUit Network

Author: Darlene Hull As a small business owner I have spent thousands of dollars on (unfortunately) very inept business coaching. I’m a little “burned”, as it were. I’m also not really a fan of most networking groups – I hate being in a place where everyone’s in it just for themselves. However, I have had … Continued

Concierge – With Flair!

Author: Darlene Hull One of the things I love about my job is that I get to meet a ton of creative business people! Earlier this month I got to meet with a very cool person – Sean Falkenberg of Dynasty Concierge. Now, if you check out that website you’ll see a very “no nonsense, … Continued

Getting My Head Straight

Author: Darlene Hull After my wonderful experience at the salon last week, I have decided to continue to showcase brilliant business owners. As an entrepreneur with ADD (I think most of us have it!) I have a ton of trouble keeping on top of the things I need to do.  Part of me believes I … Continued

Stylin’ at The Studio

Author: Darlene Hull You’d think that if a person has the wimpy, fine, not-a-lot-there hair like me, that there wouldn’t be enough energy in the follicles and strands of hair to rebel against my styling efforts. The truth is, while my hair has trouble maintaining the appearance of fullness or curl for more than 27 seconds, it … Continued

Happy Birthday!

Author: Darlene Hull Everybody loves a party, right? Everyone loves to feel special! Your client is no different, and here’s an incredibly simple way to do it: send a birthday card. I mean, think about it, when you go to your email inbox you’re overwhelmed, and you probably delete a lot more than you read, … Continued

What Does “Engagement” Mean, Anyway?

Author: Darlene Hull The social media buzz-word of the day is “engagement”. We’re always being told that to be effective on social media we need to “engage”. But what exactly does that mean and how do we do it? First of all let me say that social media engagement is NOT stopping by a new … Continued

The Gift of a Listening Ear

  “If speaking is silver, then listening is gold.” — Turkish proverbOne of the best ways to gain your clients’ confidence and keep them on your team is to listen to them. In our world of “in-your-face” marketing on every flat surface, and a continual bombardment of ideas and information flowing over us from every … Continued